Thursday, July 5, 2012

LinkedIn: Social Media Statistics - June 2012

Started by Andres Gonzalez, Head of Marketing at Ark Group Australia
I'd first like to shout a thank you out there to SocialMediaNews.com.au for hosting our monthly social media stats that we publish each month. Before we post the goodies that you came here to read, I thought we might let you know about an upcoming workshop that is endorsed by SocialMediaNews.com.au and features one of their feature writers Anna James. If you are looking at tweaking your social media skills within your profession or your business it's definitely worth a look at.

Lost in the world of Twitter, Facebook, LinkedIn and blogging?
This is the perfect learning opportunity - where everyone is a beginner and no question is too silly.

Introduction to Social Media for Professionals
http://www.arkgroupaustralia.com.au/Events-E027SMProf.htm
One-day workshop

Endorsed by:
Social Media News
http://www.socialmedianews.com.au
Who should attend?

This is an introductory course that anybody can attend - there are no pre-requisites with regards to prior knowledge, job title or level of seniority. If you are looking to use social media in any professional capacity, then this course will provide the knowledge you need. For more information please visit the event website.
Facilitated by: Anna James, Freelance Journalist and Independent Social Media Advisor
Anna James has been published across a variety of Australian and US publications, mainly for sports writing. Using her passion for creative PR and social media management, Anna pens regular articles for Social Media News Australia where she employs humour and trial and error to navigate through the confusing marketing blogosphere.

Social Media Statistic Australia - June 2012
See the full story here:
http://www.socialmedianews.com.au/social-media-statistics-australia-june-2012/

Compare these stats to results from December 2011:http://www.socialmedianews.com.au/social-media-statistics-australia-december-2011/

June 2012
1. Facebook – 11,008,520 Australian users/accounts (up 40,400) – 13 million UAVs according to Google Adplanner. The difference between the user numbers and UAVs may be users logging in from multiple locations – home, work, school etc.
2. YouTube – 11,000,000 UAVs (steady)
3. Blogspot – 4,020,000 (down 10,000)
4. LinkedIn – 2,100,000 (down 100,000)
5. Twitter – 1,800,000 (steady)
6. WordPress.com – 1,600,000 (steady)
7. Tumblr – 1,200,000 (steady)
8. Flickr – 900,000 (up 60,000)
9. Pinterest - 620,000 (up 60,000)
10. MySpace – 470,000 (up 50,000)
11. Google Plus – 457,500 approx active users (up 126,164 – Estimated calculation below)
12. Instagram – 414,000 (down 9,000)
14. Reddit – 140,000 (steady)
13. StumbleUpon – 120,000 (down 30,000)
15. Digg – 83,000 (up 6,000)
16. Foursquare- 64,000 (up 7,000)
17. Delicious – 47,000 (up 11,000)

Recommended online groups:
LinkedIn:
http://www.linkedin.com/groups/Social-Media-Asia-Pacific-2813516?trk=myg_ugrp_ovr
Facebook: http://www.facebook.com/events/437725569594298/

Recommended publications:
Designing Mobile Apps: A Roadmap for Businesses
http://www.arkgroupaustralia.com.au/report-mobileapps.htm
Author: James Dellow
2012

Best Practices in Social Media Governance
http://www.arkgroupaustralia.com.au/report-BPsocmed.htm
Author: Dion Lindsay
2012

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